Internet Strategy Consultant Knoxville

So, we all know that content is crucial to achieving internet optimization. The right content, presented in the right medium, on the right platform are all crucial elements to your online marketing efforts. New social media platforms are continually creating new opportunities and methods to reach your...

LinkedIn is not your typical social media site. It has a different user base, a different agenda, and a different look and feel. All of this works together to make LinkedIn the leader in the space of professional connectivity.  Meeting key individuals in other companies previously had to...

Why is the Trending Feature Changing? Do the written descriptions for trending topics on Facebook ever seem uninteresting? The social media platform now has a new strategy with their updated and improved Trending feature. The Trending feature showed up in 2014, but is still not available to everyone....

Every day marketers ask themselves, how can we get people to relate to the content? The key is to understand who the content is addressing. Is it about the readers or the business itself? Most people base their content on how good they are and how their business works, which most...

The Meaning of ROI What does ROI mean? It's short for Return on Investment. It seems to be a continuous conversation today, but why is it so important to marketing? Measuring a company’s ROI is not very easy. Measuring it depends on what your brands' goals are,...

Communication and Social Media Platform Security Today, there are many concerns around the security of our digital communication. The majority of people possess multiple connected devices, such as tablets, smartphones, laptops, and desktops. Additionally, they have many different social media platforms. These can include Vine, Facebook, Twitter, Snapchat,...

Business and relationships come with their highs and lows. Like most couples, there are things that eventually end up being taken for granted. You may have heard the phrase "the honeymoon phase has ended". Well, that can be true in both cases. The same similarity applies...