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SEO Trends to Look For in 2022

About 50% of your website traffic comes from organic search, but for some reason only about 3% of marketers think SEO is an essential element of their marketing strategy! If you have not already put in some work on SEO for your business, here are a few of the trends that are likely to be big in 2022.

  • Featured Snippets - when you search on Google, the brief text snippet that accompanies the top results are featured snippets.
  • Voice Search - 55% of teenagers and 40% of adults are using voice search twice a day or more! Your website needs optimized for those voice searches!
  • Passage Indexing - Sometime Google pulls a single passage from a web page to answer a search query. Longer articles can rank well by having several passages indexed!