Surprising Social Media Stats
When it comes to marketing your business online it is important to know that social media is one of the most powerful tools you have at your disposal. It allows you to connect with your audience in real-time and build your brand reputation. Check out these surprising facts:
- 71% of adults who have internet access use at least one social media program.
- The average time spent on social media each day in the United States is 2.7 hours.
- Facebook is the most widely used social media platform in America.
- YouTube is responsible for driving the largest amount of engaged traffic of all social media platforms.
- 54% of B2B marketers say that they generate leads directly from social media.