content marketing Tag

It’s likely that you have already heard how important video marketing is for internet strategy. Every brand needs to be incorporating it into their marketing plan. Video content performs better than any other content across all social platforms. Here are a few statistics that will drive home just...

No matter what type of product or service a consumer is looking for, they will usually start in the same place – a Google search. That is why such a huge part of online marketing has become focused on optimizing content for search engines and Google in...

Facebook have announced that as of April 30, 2019 they will be ending relevance scores on the platform and shuttering 6 other metrics. These are set to be replaced by 3 new metrics. Let’s take a look at how these changes are going to impact your social media...

The current year is quickly coming to a close. Countless people are looking forward to the end of 2017 and the beginning of 2018. Any quality internet strategy consultant is already looking into different strategies for their client’s inbound content marketing. One critical factor your internet strategy consultant needs...

Social media can be an extremely valuable tool when it comes to marketing your business on the internet. It is essential to have great content to share on all the different social media platforms. When you come up with the right content you not only...

Every day marketers ask themselves, how can we get people to relate to the content? The key is to understand who the content is addressing. Is it about the readers or the business itself? Most people base their content on how good they are and how their business works, which most...

What is it? Content Marketing is used on a regular basis around the world. It is any type of marketing that works to gain or retain a customer base. Predominately, it is focused on reaching your audience via social media. Originally, this was seen as a fad, but now...

How many times have we heard that “Content is the King”? Yes, we can all say that. It is actually true, but we end up neglecting some important aspects that make or break our content marketing strategy. Content created by your company helps generate leads, make sales,...