Ingrid Gee Tag

It’s likely that you have already heard how important video marketing is for internet strategy. Every brand needs to be incorporating it into their marketing plan. Video content performs better than any other content across all social platforms. Here are a few statistics that will drive home just...

Facebook have announced that as of April 30, 2019 they will be ending relevance scores on the platform and shuttering 6 other metrics. These are set to be replaced by 3 new metrics. Let’s take a look at how these changes are going to impact your social media...

What does it mean to create authentic online marketing? So often I see people, brands, and companies with "lost identities" online. They just blend in with the masses. Trying like crazy to keep up with the flurry of online things that need to be "checked off the...

So, we all know that content is crucial to achieving internet optimization. The right content, presented in the right medium, on the right platform are all crucial elements to your online marketing efforts. New social media platforms are continually creating new opportunities and methods to reach your...

An effective presence on social media requires a multitude of different elements. A key element to a successful social media campaign that often gets overlooked is personality. All too often the approach that many companies take on social media gives the impression of a cold-faced business and lacks a...

Do you remember when TiVo came out? It was the first time you could pause, rewind, and fast-forward live television. It was groundbreaking and caught on so quickly that major cable providers began offering their own version. Shortly after, they introduced the "on demand" feature. This...