How to Optimize Your Website for SEO?

June 05, 2021

Whenever people need a specific product or service, how often have you heard someone say ‘Let’s Google it.’ Everyone makes use of search engines like Google to find companies, brands, and products that meet their needs. Nearly 60% of customers make use of Google search to find a business and more than 80% of Google searches translate to direct sales or in-store visits.

In today’s digital world, Search Engine Optimization (SEO) is essential for your website to get ranked higher on the search engine results page. SEO refers to the process of improving a website so that its visibility is enhanced in the online world. The target audience will find an SEO-optimized website much more easily when searching for a product or service.

This means that SEO is an indispensable part of internet marketing. Bluedress INTERNET MARKETING is a leading internet marketing company thatnot only specializes in SEO, but which creates for you a complete strategic plan to get your business noticed online. If you are looking to improve the quality and quantity of organic traffic on your website bluedress INTERNET MARKETING can help you achieve this using proven SEO practices and our own proprietary formula for online success. Bluedress INTERNET MARKETING is at the leading edge of digital truths and will help you to add value to your website.

How will SEO services from bluedress INTERNET MARKETING help your business?

  • Significantly improves the return of investment (ROI) of your digital marketing strategy.
  • Drives high-quality organic traffic towards your website.
  • SEO analytics can be tracked in real-time, which gives a measure of tangible results.
  • Prospective customers can find your business efficiently in the online world.
  • Improves brand awareness of your business among shoppers.
  • Boosts sales, revenue, and market share of your business.
  • Generates quality leads and increases your sales funnel.

We use proven SEO practices and techniques along with our bluedress INTERNET MARKETING formula to improve your website’s search engine rankings and boost your overall online presence.

Pro Tips to Improve Your On-Site SEO

1 – Conduct in-depth keyword research

Any search engine optimization starts with conducting keyword research. Depending on the nature of the business you are into and the marketing strategy you follow, you can find many relevant keywords online. To optimize your website, you need to ensure that you use these keywords in strategic places throughout your website.

2 – Use the main keyword early on in your website content

The location of the keyword can make a lot of difference in SEO. It is best to use the primary keyword at the start of the content on your website. Google algorithms give more weight to the words that appear right at the top of the page.

3 – Optimize the loading speed of your website

Google Speed Insights is a tool that lets you find out if your website speed is up to standard. If the speed is slow, it provides you with relevant recommendations to speed up your website. Posting a lot of new content, especially images, videos, and animations tends to slow up your website’s speed. Slow speed is not suitable for SEO purposes. You need to ensure that the web pages are loading quickly by optimizing the media you add to your site.

4 – Making the website mobile friendly

Everything happens on smartphones today. People browse websites when they are traveling, watching TV, waiting for an appointment, and so on. Your website needs to be mobile responsive. That means your content, images, and design need to be optimized so that the website gives the same experience to the visitors on all different mobile devices.

5 – Focus on the title tag of the website

Most businesses take the title tag of the web page for granted. In the majority of websites, you will find only the business name as the page title. It is important to optimize the title tag of your website with a high-ranking keyword along with your business name.


To Your Best Online!


Ingrid Maddox, Internet Marketing & Strategy Consultant. bluedress INTERNET MARKETING®, an Internet Marketing Company headquartered in Knoxville, TN. Internet Marketing Developed, Implemented, and Managed to Full Circle! Organic Internet Search Engine Guru. Turn-Key Internet Optimization Programs Placing You Everywhere and Anywhere You Need to Be Online.